SECTORS
B2B Digital Marketing Agency for Corporates
Greentarget (GT) is a B2B Digital Marketing Agency specialising in regulated and complex corporate businesses.
As the Rules of Engagement for Corporate Communications teams has changed, GT expands client’s expectations of what social media and digital tools can do.
The GT Digital Marketing agency applies deep experiential knowledge of traditional media and communications principles, to an expanded universe of publishers, influencers and gatekeepers, all operating across a myriad of fast-changing platforms.
Digital Marketing Agency for Sophisticated Corporates
GT is an agency that understands industry nuance, regulatory compliance and the need for calm heads and steady hands. We do that while meeting challenging briefs and cutting through industry ‘noise’ to deliver creative, impactful campaigns, content and insights.
B2B digital marketing isn’t easy, especially for those in highly regulated sectors or operating in a space with a public trust deficit.
Our clients rely on us to keep them abreast of fast-moving online communications. This means they are never ‘behind the curve’ of new trends and innovations, or caught out by tricky Board, C-suite or Fee-earner questions about Digital, Social Media or Artificial Intelligence (AI).
Our B2B Digital Marketing Services
As an integrated agency, digital and social media tools and techniques are interwoven through everything we do, providing communications support by applying Gini Dietrich’s PESO Model© of Paid, Earned, Shared and Owned media.
GT Digital provides a suite of discrete Digital Marketing and Social Media services to support Corporate Communications and Marketing teams.
Which of these are your top priorities?
- Benchmark performance against your competitors
- Be prepared for an online crisis
- Master LinkedIn for profile-raising, lead-generation and thought leadership
- Amplify your ‘owned’, sponsored or guest speaker Live Events
Exec Social Media Positioning
LinkedIn Campaigns
Event Amplification
Social Media Listening & Monitoring
Marketing Audience Insights
We have seen Social Media can…
Move Capital Markets
Social media communities can move markets (the Meme Stock/GameStop crisis originated on Reddit). A tweet from a CEO, a leaked report, or a viral stock tip can quickly move the markets and change sentiment. We are in a new era of retail influence.
Move Share Prices
Fake or spoof social media accounts can move share prices (pharmaceutical company Eli Lilly hit by spoof X account falsely announcing sweeping changed to its insulin pricing). Misinformation spreads around the world in the click of a button.
Move Regulators
Solicitors and other professionals suspended by regulatory bodies for code breeches, especially where high-level standards of ethical behaviour are expected; e.g. Solicitors Regulation Authority (SRA) and Financial Conduct Authority (FCA).
The GT Approach
Our Digital Marketing and Social Media services support Corporates through informing their strategic decision-making, and influencing market perceptions, to managing sensitive online/social media issues, and ultimately to preserve and strengthen brand reputation and competitiveness.
GT’s approach to Digital services are data-driven and audience-centric. Our strategies incorporate industry best practices, ensuring your digital communications maximize engagement and achieve measurable results.
We ensure every digital initiative aligns with business objectives and report against these KPIs.
We typically work with Head of PR/Communications, Marketing Managers/CMOs, or Head of Social/Digital across our Financial Services, Professional Services and GT Sage business units.
So whatever your business’s digital marketing needs – GT is your go-to agency.
learn more about our social and digital servicesTrusted by
Industry Leaders
Need specialist digital marketing support?
GT offers best-in-breed digital marketing and social media capabilities combined with an unrivalled depth of sector expertise, regulatory awareness and sensitivity to corporate risk mitigation.
Celebrating the power of partnership for Dell Technologies
Boosting internal communications with Clyde & Co
